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7 Mistakes I Made As A First-Time Founder

Common pitfalls I encountered as a first-time startup founder and the lessons I learned from them.

As a first-time startup founder, I tripped more times than I'd like to admit.

Some of my pitfalls seem so obvious now.

  1. Fell in love with my idea
  • I used to think my ideas are to be protected.
  • Turns out, ideas are worthless without execution.
  • Now, I go through ideas faster than changing socks.
  1. Built too soon
  • When I had an idea, I jumped straight into building.
  • Turns out, that idea only made sense in my head.
  • Now, I find the customer first.
  1. Tech > value
  • I used to think it's all about the technology.
  • And that customers care about it as much as I did.
  • Turns out, customers just want their own problems solved.
  1. Great products sell themselves
  • I thought if the product is good, no need for sales.
  • The greater the features, the easier it is to sell.
  • Turns out, I was stupid.
  1. I am not a salesperson
  • I thought sales wasn't for technical founders.
  • Turns out, founder sales is non-negotiable.
  • I learned to love what I used to hate.
  1. Marketing can wait
  • I used to think marketing is a waste.
  • Resources are better invested in the product.
  • Turns out, everything in startups and life is marketing.
  1. Quality > speed
  • I used to perfect everything before launch.
  • Turns out, that was a recipe for disaster.
  • Fast > perfect. Get it to the customer.

All these mistakes look silly now, but they were my reality.

It took me a while, but I've got it now: Tech startups are just like any other business. It's all about the customer.

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